GRAND’S Commitments






Our Commitments

For 20 years GRAND has incorporated these values into its content and cover stories. We are committed to:

  1. Positive Aging

Promote a positive outlook on aging and challenge negative stereotypes.

Celebrate the wisdom, experience, and contributions of the older generation.

Encourage an active, healthy, and fulfilling lifestyle throughout the age span.

  1. Real-Life Solutions

Provide practical guidance and resources for grandparents at every stage, from birth of a grandchild to end-of-life matters.

Address a wide range of topics, including technology, climate change, literacy, safety, health/caregiving, finance, relationships, and personal growth.

Offer support and guidance for grandparents in various roles, such as primary caregivers, long-distance grandparents, and estranged/alienated grandparents.

  1. Multigenerational Connections

Emphasize the importance of strong, nurturing relationships between grandparents, parents, and grandchildren.

Offer guidance on building and maintaining meaningful connections across generations.

Share stories and experiences that highlight the joys and challenges of multigenerational families.

  1. Collaboration with Parents

Recognize the crucial role of parents and encourage grandparents to work in partnership with them.

Provide strategies for effective communication, problem-solving, and supporting parents in their child-rearing efforts.

Promote a sense of shared responsibility and unity in raising healthy, happy children.

  1. Respect

Embrace and celebrate the diversity of grandparents, their families, and their experiences.

Promote understanding of different cultures, ethnicities, and lifestyles.

Ensure content is accessible to a wide range of readers.

  1. Compassion and Humor

Acknowledge the emotions that inform family relationships and promote understanding and empathy.

Incorporate humor and lightheartedness to create an engaging and enjoyable reading experience.

Encourage readers to maintain a positive perspective and find joy in their roles as grandparents.